Fiscal Year 2022-2023
Annual Impact Report
50th Anniversary Edition
AACI (Asian Americans for Community Involvement)
-
Create an annual report for AACI’s fiscal year 2022-2023. This report will be the 50th anniversary edition, so it needs to incorporate thematic elements from the organization’s anniversary campaign.
Report notable statistics from the past year and give a brief overview of all the organization’s programs. Work with program directors to pull statistics and put it into a condensed, graphic form that will be viewed by internally, by clients, and by donors. Pull client success stories from each department to showcase the impact that the organization has made on the community. Dedicate a full page to write ups about the organization’s accomplishments within the past year.
Coordinate with a third-party vendor to send finalized report files to print and mail. Recreate the finalized report in the form of an email blast to be sent to all newsletter recipients and social media posts to be shared on all online platforms.
-
January 2024 - April 2024
Adobe InDesign, Adobe Illustrator, Canva, Microsoft Excel
16-page 8” x 11.5” report
Typography
Final typographic choices were made based on the organization’s established brand guidelines and expectations for the report.
Color Palette
Color palette created based on AACI’s established brand colors.
In honor of AACI’s 50th Anniversary, incorporate all of AACI’s brand color, with more emphasis on yellow for the “golden year”.
Process
At the end of every fiscal year, AACI’s Resource Development team distributes our organization’s annual impact report, sharing data and accomplishments from the past year. As the Marketing & Communications Lead on the team, I was involved in every step of the process.
For FY 2023 in particular, AACI kicked off our 50th Anniversary Campaign and I designed this year’s annual report to reflect the campaign’s theme as opposed to AACI’s regular brand identity.
Outcome
Complete 16-page 8” x 11.5” report was sent to print through a third-party vendor. Printed and directly mailed over 300 copies to major donors from FY 2022-2023. Printed and distributed 500 copies throughout AACI’s 4 locations. An email version of the report was also sent to over 7400 recipients of AACI’s newsletters and a social media version was posted onto all of AACI’s platforms.